15 July 2014 - Adidas are the frontrunners to secure the next major kit deal with Manchester United after Nike confirmed that they have pulled out of the running.

It brings an end to a 13-year association that United have enjoyed with the sportswear giants after signing a long-term deal with the firm in 2002.

A Nike statement released on Tuesday afternoon read: ‘Any partnership with a club or federation has to be mutually beneficial and the terms that were on offer for a renewed contract did not represent good value for Nike’s shareholders.

• - Adidas are expected to replace Nike as shirt sponsors
• - US sportswear giants were put off by expected costs of £60m a year
• - United have unveiled their new strip for the 2014-15 season

• - Nike have confirmed their decision to pull out of negotiations
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  • We are proud to have partnered with them for the last 12 years and will continue to sponsor the club until the end of the season.

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    ‘Manchester United is a great club with passionate fans. We are proud to have partnered with them for the last 12 years and will continue to sponsor the club until the end of the 2014/15 season.

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    'Any partnership with a club or federation has to be mutually beneficial and the terms that were on offer for a renewed contract did not represent good value for Nike’s shareholders. We look forward to a successful final season with the club.’

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    The withdrawal is expected to clear the way for the club to sign a lucrative new deal with German sportswear company Adidas.

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  • Sportsmail revealed in May that Adidas were in pole position to take over from Nike and on Monday columnist Charles Sale told how Adidas executives remain confident they will replace Nike as Manchester United’s shirt suppliers.

  •  United received around £38million from the Nike deal in 2012-13, including its share of profit from the sale of merchandise around the world.

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    United’s strip for the new season - sponsored by Chevrolet and produced by Nike-  was officially released on Monday and will be worn until the end of this season.

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    Nike and Adidas are battling for supremacy in the football kit industry, with the American company having made major inroads into a sport that its German rival long dominated.

     

    Sportsmail understands the Adidas deal could be worth in the region of £750m over 10 years.{jcomments on}

  • http://www.dailymail.co.uk/sport/football/article-2684930/Nike-end-13-year-kit-deal-Man-United-end-season-Adidas-frontrunners-750m-sponsorship.html
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